Word's Top Wine Trade Shows & Wine Trade Fairs
Welcome to the exciting world of wine trade shows and fairs in 2024, where industry professionals, enthusiasts, and businesses converge to explore the latest trends, discover new varietals, and engage in fruitful trade opportunities. As we embark on this journey, the landscape promises a dynamic array of events showcasing the finest wines from around the globe. These trade shows serve as pivotal platforms for wineries, distributors, retailers, and other stakeholders to connect, share expertise, and elevate their presence in the ever-evolving wine market.
LONDON WINE FAIR 2024
GERMANY PROWEIN 2024
VINITALY 2024
INTERNATIONAL BULK WINE AND SPIRIT SHOW 2024
PARIS VINEXPO 2024
USA TRADE TASTING 2024
PROWINE TOKYO 2024
HONG KONG INTERNATIONAL WINE AND SPIRITS FAIR 2024
PROWINE SHANGHAI 2024
VANCOUVER INTERNATIONAL WINE FESTIVAL 2024
* The events have been listed without a specific order.
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1. LONDON WINE FAIR 2024
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The London Wine Fair 2024 is set to be the UK’s largest trade drinks show, building upon its impressive legacy of over 40 years. Anticipation is running high as tens of thousands of buyers from bars, restaurants, supermarkets, and independent merchants across the country prepare for three days of trading, education, and discovery. What sets London Wine Fair 2024 apart is its pioneering approach to blending the digital and physical realms. This intelligent event will offer an unrivaled, groundbreaking digital platform in addition to a bustling in-person gathering. This dual approach aims to create a fully immersive experience, enabling exhibitors and visitors to engage on a one-to-one basis, interact with larger groups, and connect with the entire London Wine Fair audience, making it the most forward-thinking event of its kind.
London Wine Fair 2024 promises to be a cutting-edge showcase of the wine industry’s adaptability and resilience, demonstrating how professionals can thrive in an ever-evolving landscape. Beyond facilitating business transactions, the fair will provide a platform for knowledge sharing and networking, strengthening connections within the wine community. With the fusion of innovative digital tools and the vibrant in-person ambiance, this event will offer a comprehensive and interactive experience, benefiting both exhibitors and visitors alike. As the London Wine Fair continues to evolve and innovate, it remains the must-attend event for wine enthusiasts, offering an unparalleled opportunity to explore the world of wine and stay at the forefront of industry trends.
DATE: 20 – 22 May, 2024
LOCATION: London, UK
2. GERMANY PROWEIN 2024
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DATE: 10 – 12 MARCH 2024
LOCATION: DUSSELDORF, GERMANY
3. VINITALY 2024
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DATE: 14 – 17 APRIL 2024
LOCATION: VERONA, ITALY
4. INTERNATIONAL BULK WINE AND SPIRIT SHOW 2024
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DATE: 23 – 24 JULY 2024
LOCATION: SAN FRANCISCO, USA
5. PARIS VINEXPO 2024
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The 4th Wine Paris & Vinexpo Paris, a prominent fixture in the calendar of wine trade shows, lived up to its promises by delivering a highly successful outcome. This year’s edition witnessed a substantial increase in both international exhibitors and visitors, firmly establishing the event’s standing within the global wine and spirits industry. As a strategic gathering, seamlessly blending business transactions with a warm and inviting atmosphere, it has evolved into a vibrant focal point for the united industry, making it a standout among wine trade shows. Participants not only engaged in fruitful business interactions but also experienced a sense of unity within the global wine and spirits community, further solidifying the event’s significance in shaping the trajectory of the industry.
The triumph of the 4th Wine Paris & Vinexpo Paris underscores its pivotal role as a dynamic platform within the landscape of wine trade shows. It serves as a nexus where industry professionals convene to explore new opportunities, exchange insights, and cultivate collaborations. The event’s unique ability to harmonize strategic business engagements with a welcoming environment has contributed to its growing reputation, establishing it as a must-attend among wine trade shows for those actively influencing the future of the wine and spirits sector.
DATE: 12 – 14 FEB 2024
LOCATION: PARIS, FRANCE
6. USA TRADE TASTING 2024
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Embark on an extraordinary journey at USATT 2024, set to take place on May 22-23, 2024! This highly anticipated event promises to be the pinnacle gathering for the beverage industry, offering a diverse range of exciting mini-events meticulously crafted to enhance industry knowledge, tantalize taste buds, and foster unique networking opportunities for brand growth and visibility. Day 2 of the event will mark a historic moment as we open our doors to consumers for the first time, presenting brands with an unparalleled opportunity to connect with a broader audience, receive direct feedback, and elevate their visibility in the marketplace.
The USATT Conference is set to host an impressive roster of 30 speakers over two days, providing a platform for industry leaders to share insights and expertise. On the expo floor, get ready to meet and savor the delights of exciting brands from the USA and around the world. Immerse yourself in an array of 24 intimate sit-down tastings, each hosted by passionate winemakers, skilled distillers, and expert importers, offering attendees a unique and enriching experience at USATT 2024.
DATE: 22 MAY 2024
LOCATION: CHICAGO, USA
7. PROWINE TOKYO 2024
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DATE: 10 – 12 APRIL 2024
LOCATION: TOKYO, JAPAN
8. HONG KONG INTERNATIONAL WINE AND SPIRITS FAIR 2024
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As Asia’s premier wine event meticulously organized by the Hong Kong Trade Development Council (HKTDC) and hosted at the Hong Kong Convention and Exhibition Centre (HKCEC), the Hong Kong International Wine & Spirits Fair stands as a beacon for industry professionals and enthusiasts alike. This annual extravaganza showcases a diverse array of high-quality wines and spirits, alongside offerings in beer and other alcoholic beverages. Beyond the tasting experience, the fair also encompasses facets of the wine industry, including wine production, education, logistics, and services, providing a holistic perspective on the dynamic and evolving landscape of the global wine and spirits market.
Attracting buyers from across the globe, the Hong Kong International Wine & Spirits Fair serves as a vital platform for networking, deal-making, and exploration of the latest trends in the industry. The event’s strategic location in Hong Kong, a renowned international business hub, further enhances its significance, offering participants unparalleled access to the thriving Asian market and fostering connections between producers, distributors, and buyers from diverse corners of the world.
DATE: 28 – 30 MAY 2024
LOCATION: HONG KONG, CHINA
9. PROWINE SHANGHAI 2024
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ProWine China stands as China’s preeminent international trade fair for wine and spirits, positioning itself as a crucial hub for both global dealers and producers as well as local suppliers. This dynamic platform serves as a pivotal space for participants to showcase their offerings, establish valuable contacts, and gain insights into the intricacies of the ever-expanding Chinese market.
With a commitment to adding new highlights, fostering the development of industry trends, and assuming a central role in the wine trade, ProWine China creates optimum conditions to act as a gateway to China, recognized as the world’s foremost growth market. This strategic positioning enables participants to tap into unparalleled opportunities, navigate the complexities of the market, and foster collaborations that contribute to the overall growth and vibrancy of the wine and spirits industry in China.
DATE: 6 – 8 NOV 2024
LOCATION: SHANGHAI, CHINA
10. VANCOUVER INTERNATIONAL WINE FESTIVAL 2024
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DATE: 24 FEB – 3 MAR 2024
LOCATION: VANCOUVER, CANADA
The landscape of wine trade shows and fairs in 2024 promises an exhilarating journey for wine enthusiasts and industry professionals alike. With a focus on innovation, sustainability, and global connections, these events offer a unique platform to explore the diverse world of wines, discover emerging trends, and engage in meaningful trade opportunities. Whether you’re seeking to expand your business network, deepen your wine knowledge, or simply savor exceptional varietals, the wine trade shows in 2024 provide a multifaceted experience that transcends boundaries.
* The events have been listed without a specific order.
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FAQ Edition
The Ultimate Guide To Wine Trade Shows
1. What are the key benefits of attending wine trade shows and fairs in 2024?
Participating in wine trade shows and fairs in 2024 offers unparalleled benefits, including exposure to the latest industry trends, networking opportunities with global stakeholders, and access to diverse wine varietals. These events serve as crucial platforms for business expansion, knowledge enhancement, and staying informed about emerging markets.
2. How can wineries maximize their presence at trade shows for effective brand promotion?
Wineries can optimize their presence by creating visually appealing booths, offering tastings of signature wines, and engaging in strategic networking. Utilizing social media and leveraging event-specific hashtags can further enhance brand visibility, driving traffic to their booths and fostering connections.
3. What trends can we expect to see at wine trade shows in 2024?
Anticipate trends such as a focus on sustainable and organic practices, innovative packaging solutions, and the rise of technology-driven experiences. Exhibitors showcasing these trends are likely to attract attention, aligning with the growing consumer interest in eco-friendly and tech-savvy wine products.
4. How do wine trade shows contribute to industry education?
Wine trade shows often host seminars, masterclasses, and panel discussions conducted by industry experts. These educational sessions cover topics ranging from viticulture and winemaking techniques to market insights, providing valuable knowledge for both novices and seasoned professionals.
5. Are there specific trade shows dedicated to niche markets or wine regions?
Yes, many trade shows specialize in niche markets or specific wine regions. These events offer a focused platform for businesses catering to unique tastes or exploring opportunities in specific geographical areas, enhancing targeted exposure and connections.
6. How can attendees make the most of their experience at wine trade shows?
Attendees can maximize their experience by planning ahead, creating a schedule for seminars and tastings, and proactively networking with exhibitors and fellow attendees. Utilizing mobile apps, following event updates on social media, and actively participating in discussions contribute to a well-rounded and enriching experience.
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Lea Gatinois WIA Ambassador France Lea Gatinois is a 28 years old wine entrepreneur. She grew up in Bordeaux and moved to Switzerland at 18 to complete a bachelor’s degree in hospitality management from the Ecole Hôtelière de Lausanne. After working for two years in marketing for a retailer company…
Veronica Accossato WIA Ambassador France & Italy Veronica Accossato is a 26 years-old sommelier and wine enthusiast from Piedmont, Italy. She graduated in linguistic mediation before starting the AIS (Italian Sommeliers Association), where she obtained the 2nd level. At that time Veronica was working at the Michelin starred restaurant Combal.Zero…
Natalie Hazel WIA Ambassador Australia Natalie is a wine enthusiast and Champagne content creator living on the shores of sparkling Sydney Harbour – her goal is to discover and share special Champagnes and wines, presenting them in a beautiful and inspiring way, with her audience.. Natalie’s first foray into the world of wine…
Marc Wabo WIA Ambassador Germany Marc Wabo was born and raised in Cameroon, later on he obtained his academic degree in Electrical engineering at the Technical University in Berlin followed by the MBA at the Tias Business School. Currently Marc is living in Bonn, Germany. He admits that wine has…
Isis Daniel WIA Ambassador USA Isis Daniel, known as The Millennial Somm (TMS), is a certified Level 3, with Merit, Wine & Spirit Education Trust (WSET) sommelier from Washington, DC. While dedicating 5 years to the Hospitality Industry, she fell in love with wine and decided to refocus her career.. During her vino journey,…
Bubbles Hyland WIA Ambassador South Africa Bubbles Hyland was destined for the wine industry with the nickname she was given from birth! British born but now living in Cape Town for the past 17 years she has become an avid ambassador of South African wine. She formed Well Red Wine…
Elisa Fiore Gubellini WIA Ambassador Italy Elisa was born in Turin (Piedmont), vintage 1985, Sommelier and, first of all, passionate wine lover. She started her career in the wine business in 2015 working as a fine wine merchant in a very famous Italian Company. . From 2018 Elisa runs Wine…
Anastasia Palferova WIA Ambassador Russia Anastasia is a 34-year-old Russian wine lover, sommelier and blogger living in Moscow. Before she got the wine bug 5 years ago, Anastasia was successfully making her career in strategic consulting and banking. At that time, she travelled a lot to Italy, Spain, Germany and…
Carla Urrunaga WIA Ambassador Chile Carla Urrunaga, although mostly known as @chezcarlita, is a food engineer, wine taster, communicator, educator and simply a great wine lover. She was born in Lima, Peru but fourteen years ago she came to Chile out of love and that love extended to one of…
Alex Souza WIA Ambassador Brazil Alexander Souza, the face behind @vinhominhapaixao, a Brazilian enthusiast who loves to share the magic that the world of wine can provide in a simple and interesting way. He is a professional who works with new business development in the corporate environment, but at the…
Mary John WIA Ambassador Australia Mary John, the face behind @perthwinegirl, is a wine enthusiast from Perth, Australia, who loves sharing simple, fun and inclusive forms of wine communication outside the box. She is a Latin American Aussie with local and international experience traveling to many wine regions and writing…
Simona Geri WIA Ambassador Italy Simona Geri lives in Tuscany, near Bolgheri. She is a Sommelier and founder of “The Winesetter.” She is a judge for wine competitions and also a content creator, wine communicator and wine taster. Simona collaborates with wineries, press offices, wine events as a media partner.…
Claudia Maremonti WIA Ambassador Italy Claudia Maremonti, born and raised in Cosenza, has a great passion for wine that over time led her to accumulate experiences, complete a sommelier course, and open her Instagram page by collaborating with some blogs. In 2020, after a series of introduction courses…
Olga Sofia Schiaffino WIA Ambassador Italy Olga was elected the Best Sommelier of Liguria and received the WSET level 3. Her story with wine started in 2011 when she enrolled in a course to become a sommelier, because she wanted to understand what was in her glass: she is curious…
David Martínez WIA Ambassador Spain David Martínez is a Sommelier from Sitges, Barcelona, Spain. He has been in the wine business for the last 20 years. He started his job as sommelier in a gastronomic restaurant, combining it with wine reviews in magazines, wine contests and traveling around to…
Vuk Štefanović WIA Ambassador Serbia Vuk Štefanović is an economist by profession and a sommelier by fact and choice. He has been in the hospitality industry since he was 16 years old. Vuk fell in love with the the hospitality industry and everything it brings early in his career .…
Thomas Zarilllo WIA Ambassador USA For Tom Wine is a passport to the world, filled with stories, friendships, culture, and education. While he has had a passion for wine for quite some time, it was when his friends opened an Italian restaurant in the East Village in NYC that he…
Jared Bayley WIA Ambassador UK Jared Bayley is the founder of Pour Some More – the concept being to meet some great people and review some fabulous drinks. For its creators, it was a challenge to build a social media following however the themes of being engaging, fun and informative…
Fabiana Aguinsky WIA Ambassador Brazil Fabiana Aguinsky is a wife and mother of two daughters, born in Uruguay, but residing in Brazil since 2002. She currently lives in Porto Alegre, Rio Grande do Sul and is one of the most experienced wine professionals in the country. In addition…
Laura Donadoni WIA Ambassador Italy & USA Hailing from Bergamo, Italy, Laura was born and bred on classic Italian wine and creative cuisine. She is a certified professional journalist and editor with a summa cum laude PhD in Communication Sciences, a professional speaker, a certified Sommelier with merit with the North…
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Teri Wheeler van Aalst WIA Ambassador Australia Teri Wheeler is a seasoned storyteller with a profound connection to the world of wine, embarking on remarkable journeys through her narratives. Hailing from Adelaide, the heart of Australia’s wine culture, Teri blends her deep passion for wines with her accomplished background in…
Joanna Vallejo WIA Ambassador Mexico Joanna Vallejo is 36 year old sommelier from Mexico who describes herself as a Non Uniform Sommelier. Proud Mexican from a Small town called Uruapan Michoacán, where the food culture is really deep and old. With family inheritance of four generations in the avocado business,…
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Kirsty Woodgate WIA Ambassador UK Kirsty Woodgate DipWSET is a wine expert and communications professional from England, UK. She works as a Wine Writer, Wine Judge and Content Creator, and regularly hosts interactive wine tastings in her home county. . Wine ties together her passions, skills, qualifications and abilities. Her…
Francesco Aiello WIA Ambassador Italy Francesco is a digital creator for companies producing wine and gastronomic products, doing events and exhibitions. He is Wine Blogger and wine Journalist for wineeventibologna.com. He organizes wine tasting events in various bars and restaurants in Emilia Romagna. . Wine expert and seller for several…
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Yarra Valley is a well-respected Australian wine region located on the eastern half of the Port Phillip viticultural zone in the state of Victoria. The Valley…
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